I recently read The Unnatural Networker: How Anyone Can Succeed At Networking and I must say, it has completely changed my perspective on networking. As someone who has always struggled with networking, this book provided me with valuable insights and practical tips that I could easily implement in my professional and personal life.
One of the things I appreciated most about this book is that it caters to both introverts and extroverts. The author, Charlie Lawson, acknowledges that networking can feel unnatural for many people, and provides a step-by-step guide to help overcome those fears and excel at networking. From understanding the importance of building relationships to using body language effectively, Lawson covers all aspects of networking in a comprehensive and approachable manner.
What also stood out to me was the emphasis on authenticity in networking. The book emphasizes the importance of being true to oneself and building genuine connections with others, rather than simply collecting business cards. This was a refreshing take on networking and has helped me create more meaningful connections with people in my industry.
The Unnatural Networker also offers practical advice on how to leverage networking to advance one’s career and business. The chapters on using social media for networking and maintaining professional relationships were particularly insightful and relevant in today’s digital age.
Additionally, the book is filled with real-life examples and anecdotes that make it an engaging and enjoyable read. Lawson’s writing style is conversational and easy to follow, making it suitable for anyone looking to improve their networking skills.
Overall, The Unnatural Networker is a must-read for anyone looking to succeed in the business world. Whether you’re a seasoned networker or just starting out, this book has something for everyone. I highly recommend it to anyone who wants to build their networking skills and create meaningful connections in both their personal and professional life. This book is a game-changer!