Mastering LinkedIn Marketing with Amanda Brown
A Step-by-Step Masterclass for optimising your LinkedIn activity for showcasing your personal brand and building highly valuable relationships
Part 1: Craft your Perfect LinkedIn Profile and Stand Out from the Competition
Learn how to stand out from the crowd with a stellar LinkedIn profile which will help you get discovered for your expertise.
Draft all the sections of your LinkedIn profile which showcase your expertise setting you apart from the competition.
Part 2: Discover the system for connecting with your “HOT 100”
Learn the optimal ways to grow your network in just a few minutes a day with highly relevant people. Create the system for connecting with your “HOT 100” using advanced people search to discover the exact people you want to do business with.
Part 3: Communicate carefully crafted posts and messages which encourage people take action.
Communicate with your ever-growing network of highly relevant connections with carefully crafted posts and messages which encourage people take action so that they discover more about your business. Repurpose your content with LinkedIn Articles and Stories
Part 4: Take the cold out of cold calling and get to speak to the people you really want to do business with.
Develop a messaging sequence with turns a connection into a potential client or strategic partner without coming across as salesy.
Why Amanda Brown
With a background in the City and over 10 years as a business consultant, I specialise in helping businesses implement effective online communications, including the Social Champions Programme which helps companies put in place a social media system which leverages the audiences of their employees using the latest software.
In July 2019, I published “Homepreneur: How to overcome the challenges of running a home-based business.” Making big changes in your life is exciting but also full of uncertainty. You will have a whole a raft of questions and advice coming at you from many directions. My aim is to signpost you to some of the very best resources from across the globe.